Description
INTRODUCTION
WORKING PRINCIPLE
HERE’S A SIMPLIFIED DIAGRAM OF THE AIR-CONDITIONING PROCESS:
SPLIT AIR CONDITIONER
CONSTRUCTION
PARTS OF SPLIT AIR-CONDITIONER:
WALL MOUNTED INDOOR UNIT:
1) EVAPORATOR COIL OR THE COOLING COIL:
2) AIR FILTER:
3) COOLING FAN OR BLOWER:
4) DRAIN PIPE:
5) LOUVERS OR FINS:
OUTDOOR UNIT
REFRIGERANT PIPING OR TUBING
ADVANTAGES
USES AND APPLICATION
B.I.S. SPECIFICATION
ENERGY EFFICIENT AIR CONDITIONER
OVERVIEW OF SUPER EFFICIENT AIR CONDITIONER
GOING STRONG
GROWTH STRATEGY
NEW LAUNCHES
MAKING A MARK
INVERTER AIR CONDITIONER AND ITS COMPONENTS
AC INDUCTION MOTOR
DC BRUSHLESS MOTOR
DC INVERTER CONTROL CIRCUITRY
THE FIRST SECTION CONSISTS OF A DC CONVERTER
THE SECOND SECTION BEING PFC OR POWER FACTOR CORRECTION
THE THIRD SECTION IS THE INVERTER CONSISTING OF IGBT TRANSISTORS
RAW MATERIALS
DESIGN OF AIR CONDITIONER
MARKET OVERVIEW OF AIR CONDITIONER IN INDIA
ENERGY EFFICIENCY
REFRIGERANTS
STRATEGIES TO EXPAND CLIMATEFRIENDLY ROOM AC MARKET SHARE
STRATEGY 1: OPPORTUNITIES THROUGH THE MONTREAL PROTOCOL
HCFC PHASE OUT MANAGEMENT PLANS (HPMPS)
THE HFC PHASE DOWN
FLAMMABILITY & SAFETY STANDARDS
THE ENERGY EFFICIENCY OPPORTUNITY
SUMMARY
STRATEGY 2: ENERGY EFFICIENCY AND LOW-GWP STANDARDS & LABELS
UPDATING THE STAR RATING SCALE
VARIABLE SPEED TECHNOLOGY
TEST PROCEDURE
THE BIG PICTURE
SUMMARY
STRATEGY 3: BULK PROCUREMENT PROGRAMS
PROGRAMS IN INDIA
SUMMARY
STRATEGY 4: RAISING CONSUMER AWARENESS
THE IMPORTANCE OF ENERGY LABELS
REFRIGERANT AWARENESS
REDUCING DEMAND
SUMMARY
STRATEGY 5: LOCALIZING SUPPLY CHAINS & RESEARCH & DEVELOPMENT
INCREASING DOMESTIC COMPONENT MANUFACTURING
RESEARCH & DEVELOPMENT
SUMMARY
STRATEGY 6: BRINGING IT ALL TOGETHER: NATIONAL COOLING
ACTION PLANS
SUMMARY
CONCLUSION
ROOM AIRCON INDUSTRY (INVERTER)
INVERTER ACS TO ACCOUNT FOR 30% OF INDUSTRY VOLUMES
IN FY18E AND 50% IN FY20E
VOLTAS MAY NOT SEE MEANINGFUL GAINS EVEN WITH LG’S
COMPLETE EXIT FROM FIXED-SPEED ACS
HIGH COMPETITIVE INTENSITY
BRAND, DISTRIBUTION, SERVICE CENTER NETWORK AND DEALER
MARGINS ARE KEY
SUMMER STRATEGIES OF AC MANUFACTURERS
BLUE STAR – IMPRESSIVE LINE-UP OF AC MODELS; MARKET
SHARE TARGET AT 13%
VOLTAS – TARGETING 15-20% GROWTH THIS SUMMER SEASON
LG INDIA – LOOKING FOR 30% GROWTH IN CY17
DAIKIN INDIA – TARGET TO EXPAND REACH AND MARKET SHARE;DOUBLING CAPACITY AT NEEMRANA TO 1.2M UNITS
PANASONIC – ‘A BETTER LIFE, A BETTER WORLD’ – AIMS FOR 30-35%
GROWTH IN FY18
GODREJ APPLIANCES – EYEING 20% SHARE IN INVERTER/5-STAR
AC SEGMENT
SAMSUNG – INVERTER RANGE LAUNCHED IN AFFORDABLE LUXURY
SEGMENT
VIDEOCON – TARGETS 13% SHARE AND TO INCREASE PRESENCE
IN TIER 2/3 CITIES
SWOT ANALYSIS
DETAILED EXPORT DATA OF SPLIT AC
DETAILED IMPORT DATA OF SPLIT AC
MANUFACTURERS/SUPPLIERS OF SPLIT AC
MANUFACTURING PROCESS OF AIR CONDITIONER
CREATING ENCASEMENT PARTS FROM GALVANIZED SHEET METAL
AND STRUCTURAL STEEL
PUNCH PRESSING THE SHEET METAL FORMS
CLEANING THE PARTS
POWDER COATING
BENDING THE TUBING FOR THE CONDENSER AND EVAPORATOR
JOINING THE COPPER TUBING WITH THE ALUMINUM PLATES
INSTALLING THE PUMP
QUALITY CONTROL
PROCESS FLOW CHART
PRODUCTION PROCESS
(1) PROCUREMENT OF RAW MATERIALS
THE MANUFACTURING PROCESS
(1) MAKING THE PARTS
(A) CONSTRUCTING THE CASING, BRACKETS, AND OTHER SUPPORTS
(B) PUNCH PRESSING THE SHEET METAL FORMS
(C) CREATING ENCASEMENT PARTS FROM GALVANIZED SHEET METAL
AND STRUCTURAL STEEL
(D) CLEANING THE PARTS
(E) POWDER COATING
(F) FABRICATION OF COIL
(G) FINISHING THE EVAPORATOR AND CONDENSER COILS
(2) ASSEMBLY
(3) CHARGING AND FINISHING
(4) QUALITY CONTROL
(A) PRODUCTION ROUTINE TESTS
(I) GENERAL RUNNING TEST —
(II) PRESSURE TEST OR LEAKAGE TEST —
(III) INSULATION RESISTANCE TEST —
(IV) HIGH VOLTAGE TEST —
(V) PERFORMANCE TEST —
(VI) LEAKAGE CURRENT TEST —
(VII) EARTHING RESISTANCE TEST —
(B) TYPE TESTS
(6) MARKING
PLANT LAYOUT
SUPPLIERS OF RAW MATERIALS
ALUMINIUM FIN STOCK FOIL
COPPER TUBE
M.S SHEETS
ABS GRANULE
BRAZZING WIRE
MIG WELDING WIRE ELECTRODE
REFRIGERANT GASES
PICKLING CHEMICALS
SUPPLIERS OF AC COMPRESSOR
AIR CONDITIONER PARTS
SUPPLIERS OF PLANT AND EQUIPMENTS
SUPPLIERS OF FIN PRESS
SUPPLIERS OF FIN DIE
SUPPLIERS OF VERTICAL EXPANDER
SUPPLIERS OF HAIRPIN BENDER
CNC PRESS
POWDER COATING MACHINE
INJECTION MOLDING MACHINE
SUPPLIERS OF IDU ASSEMBLING LINE
SUPPLIERS OF BRAZING MACHINES
SUPPLIERS OF REFRIGERANT CHARGING UNIT
SUPPLIERS OF REFRIGERANT (HALIDE) LEAK DETECTOR
ELECTRICAL MEASURING INSTRUMENTS
SUPPLIERS OF POWER TRANSFORMER
SUPPLIERS OF ELECTRICAL PANEL
AIR POLLUTION CONTROL EQUIPMENTS
AIR COMPRESSORS
MATERIAL HANDLING EQUIPMENTS
FIRE FIGHTING EQUIPMENTS
SHOT BLASTING MACHINE
APPENDIX – A:
01. PLANT ECONOMICS
02. LAND & BUILDING
03. PLANT AND MACHINERY
04. OTHER FIXED ASSESTS
05. FIXED CAPITAL
06. RAW MATERIAL
07. SALARY AND WAGES
08. UTILITIES AND OVERHEADS
09. TOTAL WORKING CAPITAL
10. TOTAL CAPITAL INVESTMENT
11. COST OF PRODUCTION
12. TURN OVER/ANNUM
13. BREAK EVEN POINT
14. RESOURCES FOR FINANCE
15. INSTALMENT PAYABLE IN 5 YEARS
16. DEPRECIATION CHART FOR 5 YEARS
17. PROFIT ANALYSIS FOR 5 YEARS
18. PROJECTED BALANCE SHEET FOR (5 YEARS)