INSHELL ALMOND PROCESSING
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Almond is a high value crop and one of the most non-perishable nut fruit. When dried it can easily be kept for a year or even more. Its market demand is always there. Almond nuts have a great value both from consumer as well as from grower side. One of the main reasons being its limited production is because of right sites. However, with the identification of new varieties, crop can be grown on vast areas of potohar tracts. Hence, its production is likely to increase.
Above all being non-perishable nut, has great export potential. It can be exported as a dried nut as well as in form of presentable, attractive packs of roasted kernels to Middle East and Europe markets.
The fruit of the almond is a drupe, consisting of an outer hull and a hard shell with the seed, which is not a true nut, inside. Shelling almonds refers to removing the shell to reveal the seed. Almonds are sold shelled or unshelled. Blanched almonds are shelled almonds that have been treated with hot water to soften the seed coat, which is then removed to reveal the white embryo.
Almond in shell, shell cracked open, unshelled and blanched seed
Almond consumption in India is steeped in centuries of tradition with mothers soaking and peeling almonds and giving them to their kids first thing in the morning. The marketing program reinforces this tradition while leveraging new opportunities like increasing consumption as a snack, driving beauty associations and communicating about immunity in the post-COVID world.
The program in India launched new television advertisements aimed at increasing the frequency of almond consumption among all family members. Leaning in on traditional usage, one advertisement reminds mothers to give almonds to their children while two other ads feature working professionals, reminding them to take care of themselves, too.
The Almond Board of California (ABC) hosted its first virtual event for Indian media. The event focused on the importance of ensuring family health and nutrition amidst the ongoing pandemic. Panelists included leading Indian actress and mother Soha Ali Khan, well-known nutritionists Madhuri Ruia and Ritika Samaddar, and Emily Fleischmann, VP, Global Market Development, ABC.
It is intended to prepare a Feasibility Report to install an In Shell Almond Processing facility with an installed capacity of 14286 Kg / Day as a Green Field Project.
The net production of Almond (Clean) is 10000 Kg/ Day